Basically it allows you to fit in your iPhone, cards such as an ID and a key into your bra! With this bra you won't have to carry a handbag anymore and you can just enjoy a good night out and you are able to dance the night away on the dance floor.
I know I definitely fall into the category where I always give all my things to my hubby to carry but this is an even better solution.
They are currently seeking pledges on Kick Starter to get their business going. I am looking at pledging $30 because that means I get one of those cool bras! Plus for an extra $25 they even send it internationally.
How awesome is this idea?! This is their website http://www.joeybra.com/
What great new business ideas have you seen lately?
Lots of love from the study girl!
I have two favorites: Yvette zip front sports bra from Amazon ($29.9) and Champion Molded Cup Racer from Target ($18.99) - love, love, love them!
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